Home / Regular Issue / JTAS Vol. 26 (T) Apr. 2018 / JSSH-T0718-2018

 

Adoption of E-banking Services in South Tangerang Using Technology Acceptance Model (TAM) Approach

Regina Eka Riantini and Son Wandrial

Pertanika Journal of Tropical Agricultural Science, Volume 26, Issue T, April 2018

Keywords: Behavioural intention, E-Banking adoption, path analysis, technology acceptance model

Published on: 11 Jul 2018

This study is aimed at investigating the characteristics and acceptance of e-banking services in South Tangerang, based on the variables of Technology Acceptance Model (TAM). The aim is to increase the number the users of E-Banking Services in South Tangerang. Data was analysed using SPSS software. The results showed 51% of e-banking users here have used its services between six months and 1.5 years where the frequency of e-banking service usage per week is not less than ten times. About 31% of e-banking users of South Tangerang have made the largest transaction between IDR 1,501,000 - IDR 5,000,000. Since most of the e-banking users in South Tangerang work, 53% of them use the services during the day (08.01 - 15.00). Of all TAM variables, the variables which have the largest path coefficient value is behavioural intention, namely 0.320. It means that this variable has the greatest influence on actual use or adoption of e-banking service in South Tangerang.

ISSN 1511-3701

e-ISSN 2231-8542

Article ID

JSSH-T0718-2018

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