This paper discusses the innovative new batik Lasem design. Before the writers were able to create the new design, they implemented a creative process called the design thinking process which was developed by IDEO design and Riverdale Country School New York. The framework of the design thinking process involves five steps of research: analysis, ideation, experimentation, and implementation. The town of Lasem and batik Lasem is chosen because the town is the producer of a particular batik in Indonesia that is influenced by Chinese culture. However, the younger generation appears to have no interest in creating new batik Lasem designs to promote and preserve the Lasem culture.